MGMehdi Ghahramanian
Head of Growth & Performance
Head of Growth & Performance Marketing

I build growth engines that turn spend into revenue.

Head of Growth & Performance Marketing with 15+ years leading paid acquisition, AI-powered MarTech automation and data infrastructure — managing $100K–$4M+ annual budgets across Meta, Google and programmatic DSPs for fintech, cybersecurity and mobility businesses.

See selected work ↘Contact me
15+ years$100M+ turnover driven$4M+ budgets
Performance scorecard / Dongigrowth tracked
User acquisition
20×
growth in 36 months
Acquisition trend15K → 300K users
300K225K150K75K15K M1M12M24M36
$100Mturnover / 12mo
+35%LTV uplift
+18%efficiency
Paid media / analytics / growthClear decisions → better results
15+
years in performance marketing
$4M+
annual media budget
300+
campaigns managed
20×
user acquisition growth
Selected work / newest first

Three roles.
Three growth problems.

Shown in date order so hiring teams can trace the progression from enterprise B2B performance marketing, through CMO-level growth leadership, to high-volume mobile acquisition and agency founding.

Kaspersky Lab brand visual
01 / Kaspersky Lab2025—2026
B2B marketingPerformance marketing
Kaspersky / Athena ICTEnterprise cybersecurity
B2B Performance Marketing Manager

Building B2B demand through paid media, lead generation and automation.

Managed Google, Meta, LinkedIn and programmatic campaigns for enterprise lead generation, built full-funnel tracking and attribution across paid media, web and CRM (GA4, GTM, PRM), and ran ABM programs targeting CIOs, CISOs and IT decision-makers.

Focus 01Paid media

Google, Meta, LinkedIn and programmatic campaigns.

Focus 02Lead generation

Targeting CIOs, CISOs and IT decision-makers.

Focus 03Automation

n8n and API workflows for data, leads and reporting.

200K+users supported
500+projects
02
Dongi2022—2025
Chief Marketing Officer

Scaling a fintech ecosystem with AI-driven growth systems.

Built an automated growth system — AEO/GEO content, lifecycle CRM and a real-time ETL analytics pipeline — that scaled user acquisition 20× and drove $100M turnover within 12 months.

Growth strategyLifecycleAI automationSEO / AEO / GEO
User acquisition20× / 36 months
300K225K150K75K15KM1M12M24M36300K users
$100M turnover / 12mo+35% LTV uplift+18% efficiency
03
Yandex Drive2018—2019
Head of Digital Marketing (Performance & Analytics)

Scaling mobile acquisition while keeping CAC under control.

Led performance and analytics for a $90K weekly budget across Yandex, VK and programmatic DSPs, partnering with Data Science to build fraud-detection models that cut budget leakage.

Mobile UAProgrammaticYandex MMPFraud detection
ЯYandex Drive campaignssocial launch
Red Ferrari with Yandex branding used in a Yandex Drive social media campaign
Ferrari campaignsocial media
200Kverified users
IN72H
$90Kweekly budget+25%revenue growth−14%fraud leakage
What I manage

Performance marketing, from budget to business result.

I work across the full marketing process, but keep the goal simple: acquire the right customers, improve conversion and make performance easier to understand.

01 / ACQUISITION

Paid media & budgets

Google Ads, Meta, LinkedIn, Yandex, VK, programmatic and mobile user acquisition.

CACCPLROAS
02 / GROWTH

Growth strategy

Channel planning, funnel priorities, testing roadmaps and clear decisions on where to scale.

CROLTVRetention
03 / ANALYTICS

Measurement & reporting

GA4, attribution, cohorts, dashboards, SQL and reporting that connect spend to outcomes.

GA4MMPSQL
04 / OPERATIONS

CRM & automation

HubSpot, Segment, n8n and AI workflows that improve lead flow, lifecycle and team speed.

CRMn8nAI
Career

Growth leadership,
proven at every level.

A career spanning founder, CMO and Head-of-Marketing roles across performance marketing, growth strategy, analytics and AI-driven automation — with direct ownership of budgets, funnels and business outcomes.

2025—2026

Performance Marketing Manager

Kaspersky / Athena ICT · Enterprise cybersecurity
  • Managed Google, Meta, LinkedIn and programmatic acquisition for enterprise demand generation.
  • Built AI-powered n8n/API workflows for lead enrichment, segmentation, reporting and optimization.
2022—2025

Chief Marketing Officer

Dongi · Fintech ecosystem crowdfunding
  • Scaled user acquisition 20× and investor activity 10×, reaching $100M turnover within 12 months.
  • Connected SEO/AEO/GEO, HubSpot, Segment, n8n, SQL, Metabase and GA4 into one growth system.
2018—2019

Head of Digital Marketing (Performance & Analytics)

Yandex Drive · Mobility-as-a-service
  • Managed a $90K weekly paid media budget across mobile UA, programmatic, VK and Yandex.
  • Onboarded 200K active users in 72 hours and partnered with Data Science on fraud detection.
2012—2018

Founder & Managing Director

AmaCorp · Performance marketing agency
  • Built an agency managing 300+ concurrent client campaigns across Google, Meta, Yandex and VK.
  • Led CRO and acquisition programs delivering 300%+ revenue uplift in key accounts.
Available for EMEA roles

Available for EMEA Roles via B2B Contracting

Head of Growth & Performance Marketing focused on paid acquisition, AI-powered growth systems, analytics and measurable business results.

Based in Tbilisi, Georgia · +995 598 722 489English (B2+/C1) · Russian (Fluent) · Persian (Native)
Email Mehdi ↗LinkedIn profile